You've crafted a compelling salesletter and you're getting lots of sales from your online business system – but, you know you could get more. Of course you could! Most visitors to your site will not become buyers the first time. The problem is, with so many other websites vying for their attention, the chances that they'll return are very slim. How do you keep them in your sales system?
Make Your Offer More Than Once
In any marketing, your prospect has to see your offer an average of seven times before they'll become your customer. So, one visit to your website is not going to cut it. But, you're also very unlikely to get them coming back six more times.
Put a follow-up system in place and you can get in front of your prospect at least six more times – if not more. You'll vastly improve your chances of making a sale, and increase the income from your website.
Use A Free Report To Lure Them In
Offer a free report to those who don't buy from your sales page. This can be done with any number of exit pop-ups, pop-unders, or peel-backs. You want to install a system that doesn't interrupt the sales process, but makes the offer when your prospect is leaving without buying. Get these readers into your follow-up system, before they are lost forever to the infinite reaches of cyberspace.
To get the free report, your website visitors must provide you with their name and e-mail address. This puts them onto your freebie mailing list, where your autoresponder can keep in constant touch with them – via a series of e-mails.
Some Tips To Bring Them Back
In your e-mail series, give your readers some great tips. Give them a taste of the kind of high-quality information you can provide. You'll be proving your expertise and gently persuading the reader that buying your report is a good way to get the info they want.
In each e-mail, give another call to action. Tell your reader exactly how they can get more information – by clicking the link in your e-mail and ordering your report.
Exposure Leads To Sales
By creating a good series of e-mails, you'll get in front of your prospect many times and vastly increase the chances of a sale. By adding follow-up e-mail to your online business system, you'll pump up your sales and make more money.
Are you ready to "Live the Life of Riley"? Get your FREE, no obligations, no opt-in copy of Kevin Riley's fantastic new report "Your Online Money Factory". As one delighted reader gushed, "This report is a roadmap showing me the procedures to construct my own Money Factory, each critical element is mentioned." Get it now! Go to: http://YourOnlineMoneyFactory.com
Join the Heart Kids Tag-a-thon. Help spread Congenital Heart Defects awareness. More details.
Showing posts with label sales. Show all posts
Showing posts with label sales. Show all posts
Tuesday, August 14, 2007
Monday, July 23, 2007
Keep Your Online Systems Simple For More Sales
Nothing is ever as simple as we'd like it to be. Yet, we often succeed in making things even more complicated than they need to be. The problem is, the more complicated you make your online system, the more potential customers you'll lose. For effective Internet marketing, keep every part of your system as simple as possible.
Check Every Process In Your Online System
Take a tour through your marketing system – as a customer. Look at each part of each process through the eyes of a prospective customer. Make no excuses for anything you find along the way. Your customers won't – they'll just click away!
Traffic Generating System
Simplify the process of getting from the far reaches of the Internet to your website. In all your ads, forum signatures, article resource boxes ... make it easy for the reader to get to your site. Don't make them think about it. Just tell them exactly what to do. "Click here for more information!"
Sales System
On your sales page, make it easy for your prospect to become a customer. Make the page easy to read. Create a smooth glide down the page to the order button. Break up large chunks of text with sub-headlines for the skim-readers.
Don't hide the price in some obscure corner of your sales letter, where the reader has to hunt for it. Or, worse yet, force them to click through to your order page to find out how much it's going to cost them.
Again, tell your reader exactly what to do and how to order your product. Give them a strong call-to-action.
Order System
Keep the order process simple. There's no reason in the world your customer should have to fill out a series of forms with their address, phone number, mother's maiden name ... just to get their downloadable e-book.
Make it easy to pay. Although not everyone can use PayPal, the majority of Internet users do. Why make someone get out their credit card and fill in another form, when they could buy it with the click of a PayPal button.
Delivery System
There are a number of scripts and software applications that will automatically deliver your digital information product to your customer – and do it instantly. Don't make your customer wait.
All Your Systems Simplified For The Customer
Make the whole process of buying a product from you as simple as possible for the customer, and you will increase our sales.
Are you ready to "Live the Life of Riley"? Get your FREE, no obligations, no opt-in copy of Kevin Riley's fantastic new report "Your Online Money Factory". As one delighted reader gushed, "This report is a roadmap showing me the procedures to construct my own Money Factory, each critical element is mentioned." Get it now! Go to: http://YourOnlineMoneyFactory.com
Join the Heart Kids Tag-a-thon. Help spread Congenital Heart Defects awareness. More details.
Check Every Process In Your Online System
Take a tour through your marketing system – as a customer. Look at each part of each process through the eyes of a prospective customer. Make no excuses for anything you find along the way. Your customers won't – they'll just click away!
Traffic Generating System
Simplify the process of getting from the far reaches of the Internet to your website. In all your ads, forum signatures, article resource boxes ... make it easy for the reader to get to your site. Don't make them think about it. Just tell them exactly what to do. "Click here for more information!"
Sales System
On your sales page, make it easy for your prospect to become a customer. Make the page easy to read. Create a smooth glide down the page to the order button. Break up large chunks of text with sub-headlines for the skim-readers.
Don't hide the price in some obscure corner of your sales letter, where the reader has to hunt for it. Or, worse yet, force them to click through to your order page to find out how much it's going to cost them.
Again, tell your reader exactly what to do and how to order your product. Give them a strong call-to-action.
Order System
Keep the order process simple. There's no reason in the world your customer should have to fill out a series of forms with their address, phone number, mother's maiden name ... just to get their downloadable e-book.
Make it easy to pay. Although not everyone can use PayPal, the majority of Internet users do. Why make someone get out their credit card and fill in another form, when they could buy it with the click of a PayPal button.
Delivery System
There are a number of scripts and software applications that will automatically deliver your digital information product to your customer – and do it instantly. Don't make your customer wait.
All Your Systems Simplified For The Customer
Make the whole process of buying a product from you as simple as possible for the customer, and you will increase our sales.
Are you ready to "Live the Life of Riley"? Get your FREE, no obligations, no opt-in copy of Kevin Riley's fantastic new report "Your Online Money Factory". As one delighted reader gushed, "This report is a roadmap showing me the procedures to construct my own Money Factory, each critical element is mentioned." Get it now! Go to: http://YourOnlineMoneyFactory.com
Join the Heart Kids Tag-a-thon. Help spread Congenital Heart Defects awareness. More details.
Sunday, July 8, 2007
Stabilize Your Sales With A Solid Product Line
It's wonderful when your e-book or video set is selling like hotcakes, but hard on your bottom line when it goes through a sales slump. With any product, you can experience a number of peaks and valleys in your sales - as promotions by affiliates come and go, competing products steal your thunder for awhile, or seasonal sales spike and drop.
You can buffer these peaks and valleys - and create a stable income from your infopreneur business. Build a system that weathers the sales droughts - that won't be affected by slow sales of any one product.
Create A Product Line, But Diversify
As you build a product line, create products that target the same market. By keeping all your products targeted at the same market, you can focus all your energies on building your presence in that market. You'll also be able to keep selling more products to the same customers, on your all-important mailing list.
However, you can diversify the type of products that you sell to this market. Create reports, e-book, videos on a number of subjects that affect your target market. Build a number of diverse product lines.
An Example Of Building Diverse Product Lines
Targeting small retail business owners.
You might enter the market with a small report on effective displays of a certain type of product. Then, follow up with an e-book on store design, and follow that with a DVD that demonstrates customer traffic flows through different store layouts.
Now, you've built a product line around store layout, and it's time to diversify. You could introduce a report on hiring practices that ensure good, trustworthy employees, or a plan to thwart shoplifting, or a guide to finding better suppliers.
You'll establish the beginnings of a second line that you can still easily promote to your current customer list, but will also bring in a lot of new customers. As you build your product lines, you'll also build your customer list.
Build A Network Of Product Lines
Keep building new product lines - one at a time. Get a number of products established in a line before you start building another one. With each new product line, you can take a step further away from your original product line, until you have a number of lines that service different needs in your market.
Are you ready to "Live the Life of Riley"? Get your FREE, no obligations, no opt-in copy of Kevin Riley's fantastic new report "Your Online Money Factory". As one delighted reader gushed, "This report is a roadmap showing me the procedures to construct my own Money Factory, each critical element is mentioned." Get it now! Go to: http://YourOnlineMoneyFactory.com
This TAG-A-THON post is in support of Congenital Heart Defects awareness. More details here.
You can buffer these peaks and valleys - and create a stable income from your infopreneur business. Build a system that weathers the sales droughts - that won't be affected by slow sales of any one product.
Create A Product Line, But Diversify
As you build a product line, create products that target the same market. By keeping all your products targeted at the same market, you can focus all your energies on building your presence in that market. You'll also be able to keep selling more products to the same customers, on your all-important mailing list.
However, you can diversify the type of products that you sell to this market. Create reports, e-book, videos on a number of subjects that affect your target market. Build a number of diverse product lines.
An Example Of Building Diverse Product Lines
Targeting small retail business owners.
You might enter the market with a small report on effective displays of a certain type of product. Then, follow up with an e-book on store design, and follow that with a DVD that demonstrates customer traffic flows through different store layouts.
Now, you've built a product line around store layout, and it's time to diversify. You could introduce a report on hiring practices that ensure good, trustworthy employees, or a plan to thwart shoplifting, or a guide to finding better suppliers.
You'll establish the beginnings of a second line that you can still easily promote to your current customer list, but will also bring in a lot of new customers. As you build your product lines, you'll also build your customer list.
Build A Network Of Product Lines
Keep building new product lines - one at a time. Get a number of products established in a line before you start building another one. With each new product line, you can take a step further away from your original product line, until you have a number of lines that service different needs in your market.
Are you ready to "Live the Life of Riley"? Get your FREE, no obligations, no opt-in copy of Kevin Riley's fantastic new report "Your Online Money Factory". As one delighted reader gushed, "This report is a roadmap showing me the procedures to construct my own Money Factory, each critical element is mentioned." Get it now! Go to: http://YourOnlineMoneyFactory.com
This TAG-A-THON post is in support of Congenital Heart Defects awareness. More details here.
Labels:
customer list,
diversify,
product line,
sales,
sales slump,
target market
Thursday, July 5, 2007
Are You Working Hard? Or Are You Working Smart?
Don't make the mistake of thinking that to make more money, you'll have to work harder. Don't get the misconception that having more money means having to work hard all day, and not have any time for family and friends. No time for fun.
For those who work hard, this is a sad truth. But, for those who work smart, nothing's farther from the truth. For, if you're working smart, you'll actually have more free time to do the things you love, and you'll make more money.
Prepare To Be Free
Making more money - while working less - can be achieved with a well-planned system. You need to create a system that will take care of most of your sales, marketing, and customer service. You need to use systems that automate each part of your business as much as possible. You need to design your business for the greatest efficiency.
This will take some planning. Design your whole overall system and then break it into individual systems. Decide what each system must do, and create procedures for it.
Work Hard To Be Free
It will take hard work initially to get your business running smoothly, and creating a good profit for you. Commit yourself to setting up your systems properly. Put in the extra effort to get everything working smoothly. Keep your eye on your goal of having an efficient online business system - that gives you freedom - and it will be easier to give that extra effort to your business.
Reap The Rewards And Be Free
Your hard work pays off when your system is running smoothly. Your marketing system is effortlessly driving traffic to your system of websites. Your sales pages are convincing readers to buy, and automatically taking their orders and processing payments. Your delivery systems are rushing the products to happy customers.
With your system in place, all this can happen while you are enjoying your freedom with family and friends. You can be making money, while your on a dream vacation. You can be filing your bank account, while you're doing the things you want to do.
With your system in place, it only takes a little maintenance to keep things running smoothly. Instead of long hours of labour, you find yourself putting in easy minutes to keep the money flowing into your mini empire.
Work Smarter, Not Harder
You really don't have to work harder, when you work smarter. And, setting up an efficient system is definitely working smarter.
Are you ready to "Live the Life of Riley"? Get your FREE, no obligations, no opt-in copy of Kevin Riley's fantastic new report "Your Online Money Factory". As one delighted reader gushed, "This report is a roadmap showing me the procedures to construct my own Money Factory, each critical element is mentioned." Get it now! Go to: http://YourOnlineMoneyFactory.com
Tag-a-thon is a Congenital Heart Defects awareness building effort for the Heart Kids Blogathon. Get more details here
For those who work hard, this is a sad truth. But, for those who work smart, nothing's farther from the truth. For, if you're working smart, you'll actually have more free time to do the things you love, and you'll make more money.
Prepare To Be Free
Making more money - while working less - can be achieved with a well-planned system. You need to create a system that will take care of most of your sales, marketing, and customer service. You need to use systems that automate each part of your business as much as possible. You need to design your business for the greatest efficiency.
This will take some planning. Design your whole overall system and then break it into individual systems. Decide what each system must do, and create procedures for it.
Work Hard To Be Free
It will take hard work initially to get your business running smoothly, and creating a good profit for you. Commit yourself to setting up your systems properly. Put in the extra effort to get everything working smoothly. Keep your eye on your goal of having an efficient online business system - that gives you freedom - and it will be easier to give that extra effort to your business.
Reap The Rewards And Be Free
Your hard work pays off when your system is running smoothly. Your marketing system is effortlessly driving traffic to your system of websites. Your sales pages are convincing readers to buy, and automatically taking their orders and processing payments. Your delivery systems are rushing the products to happy customers.
With your system in place, all this can happen while you are enjoying your freedom with family and friends. You can be making money, while your on a dream vacation. You can be filing your bank account, while you're doing the things you want to do.
With your system in place, it only takes a little maintenance to keep things running smoothly. Instead of long hours of labour, you find yourself putting in easy minutes to keep the money flowing into your mini empire.
Work Smarter, Not Harder
You really don't have to work harder, when you work smarter. And, setting up an efficient system is definitely working smarter.
Are you ready to "Live the Life of Riley"? Get your FREE, no obligations, no opt-in copy of Kevin Riley's fantastic new report "Your Online Money Factory". As one delighted reader gushed, "This report is a roadmap showing me the procedures to construct my own Money Factory, each critical element is mentioned." Get it now! Go to: http://YourOnlineMoneyFactory.com
Tag-a-thon is a Congenital Heart Defects awareness building effort for the Heart Kids Blogathon. Get more details here
Labels:
business system,
customer service,
marketing,
sales,
work
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